Peanut butter and jelly. Pen and page. Song and dance. Video and marketing. They might be different, but they all make the perfect pair. If you want to increase your lead generation and social media engagement, start including video! Video marketing is easier and more affordable than ever with today’s technology. Here are a few [more…]
LinkedIn Recommendations: Why You Need Them and Exactly How to Get One
You already know that having a strong LinkedIn profile creates good first impressions, drives traffic to your profile and bolsters credibility for job searches or client pitches. Even small updates like adding a striking photo or staying active on your LinkedIn account can take your profile to the next level! The nearly unlimited supply of [more…]
10 Quick Ways to Boost Your LinkedIn Profile in 2019
Why is updating your LinkedIn profile so important? Updating your profile creates a good first impression, drives traffic and bolsters credibility during your job search or client pitch. But, standing out from a crowd of more than 645 million users across 200 countries and territories might seem a bit daunting. Thankfully, boosting your LinkedIn profile [more…]
How to Run a Successful LinkedIn Video Ad Campaign
With the introduction of LinkedIn video ad campaign content, you may be feeling one of two ways: ecstatic that the platform is rolling out this new feature, or terrified because it’s yet another platform for which you need to adjust to, figure out, and carefully execute a marketing plan. Maybe the new feature has you [more…]
How to Make YOUR Team THE Place to Be
What role does organizational culture play in delivering best-in-class customer service? Turns out, a big one! “Companies that effectively appreciate employee value enjoy a return on equity & assets more than triple that experienced by firms that don’t,” according to a study from the Jackson Group. “Employees who believe that management is concerned about them as [more…]
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