Webinars aren’t a new marketing tactic – nearly 58% of marketers use webinars for promotion! However, creating webinars isn’t just about promotional value to your company. In last month’s blog, we talked about being of service to clients in order to form meaningful relationships. Webinars are another great way to educate and inform, and hone [more…]
4 Ways to Generate More B2B Leads in the New Year
January 11, 2019 by –
Let’s talk leads. You’ve done the tried-and-true work, but you’re still just not quite generating the B2B leads you were hoping for. In 2019, we’re taking lead generation to the next level. It’s one of the most important processes of your business, but for 85% of B2B marketers, it’s the #1 challenge. There are dozens [more…]
10 reasons why LinkedIn is more effective than brushing your teeth
February 16, 2018 by –
Did you know that more people own a cell phone than a toothbrush (according to the Mobile Marketing Association of Asia)? First of all, gross. Second, this is a staggering fact to think about just how connected people are to their phones, social media and internet. In today’s digitally connected world, it’s more important than [more…]
New Year’s Resolutions for Your Business
January 15, 2016 by –
Something about the beginning of a New Year brings about a sense of renewal. Our New Year’s resolutions help us start over, get organized and live healthier lives – this is true in both our personal and professional lives. As I was thinking about New Year’s resolutions, I came across this great article, 4 New Year’s Resolutions [more…]
9 Ways To Improve Your Brand
October 22, 2015 by –
It’s Q4, which always has us thinking about the ending of one year and the beginning of another. All of this change brings on new ideas for improving business, starting with branding. An article published in Forbes Magazine, by Eric T. Wagner, outlined 9 Ways To Immediately Improve Your Brand (it also quoted Michael Jackson, [more…]
Powerful Email Subject Lines
March 27, 2015 by –
I recently re-read and interesting blog posted by Carrie Kuempel with VisibleGains tracking how presidential candidates backed by millions of dollars in consultants and technology are using email on behalf of their candidates. Carrie signed up to receive email from the Republican primary candidates and figured it would be interesting to see what subject line [more…]
Networking 101
October 15, 2013 by –
I was fortunate to see David Nour with RENetworks – Relationship Economics Enterprise Social Network at an IFMA World Workplace several years ago. It was a an insightful and very entertaining presentation. I have since connected with David on LinkedIn and have subscribed to his monthly email which is always a good read. I thought [more…]
CRM Enabled Websites: Turn your website into a Lead Generation Machine
June 2, 2013 by –
Over the last decade Website Reality has evolved from the days when we wondered… “Why should we invest money in a good website?” to “WE HAVE TO HAVE A BETTER WEBSITE TO BE MORE COMPETITIVE” Over the years thousands of website companies have sprung up to design and build you a nice brochure website. [more…]
Budget Season Stand Out
August 17, 2012 by –
As we mentioned previously it’s that time of year when you need to be in front of your Facility and Property management prospects for next year’s budgeting process. Organizations with traditional, calendar year budgeting cycles typically launch the number crunching merriment from July to November. Maybe it’s time for a little of that good old [more…]
Recent Comments