The Dos and Don’ts of Zoom Conferences and Other Video Meeting Etiquette

The dos and don’ts of an in-person meeting are pretty basic: show up on time, maintain eye contact, pay attention and stay attentive. Video meetings, on the other hand, bring a host of new elements into the picture. Because of the global COVID-19 pandemic, two things are true: more employees than ever are working from [more…]

The 4 Marketing Metrics You Should be Measuring… Right Now!

It may not be sexy, but driving your marketing decision-making with data is one of the best, actionable ways to track your progress and measure success. Some marketing gurus are in the camp of “the more, the better” when it comes to marketing metrics, while others think that simply having metrics is enough. Here at [more…]

The Power of Video and Visual Storytelling

Peanut butter and jelly. Pen and page. Song and dance. Video and marketing. They might be different, but they all make the perfect pair. If you want to increase your lead generation and social media engagement, start including video! Video marketing is easier and more affordable than ever with today’s technology. Here are a few [more…]

How to Elevate Your Brand in this “Digital-Only” World

You’ve most likely read or heard the term, “unprecedented times,” a million different ways over the last month. And, sorry to say: we want to echo the sentiment because of how true it is. These are unprecedented times, which can leave you feeling overwhelmed with figuring out how to maximize online presence, stay connected with an audience [more…]

Key Takeaways from PropTechLive 2020

We learned so much at PropTech Live 2020! Thank you to everyone who participated, supported, contributed and sponsored the PropTech Live 2020 event hosted on April 23, 2020. The LMI team is still thinking and talking about the many insightful conversations from the panels, roundtable and innovation sessions, as well as the common strategies discussed [more…]

LMI360: We Can Help

The social distancing and shelter-in-place restrictions due to the COVID-19 pandemic have presented many new and unique challenges for office workers more accustomed to traditional 9-5 jobs. Much of the workforce has been forced to transition to entirely remote work (seemingly overnight) as the coronavirus pandemic surges in the US. At LMI360, we’ve operated with [more…]

Flexibility, Balance + Promise: Why More Women are Working Remote

International Women’s Day, celebrated on March 8 every year, is a global holiday celebrating the “social, economic, cultural and political achievements of women.” This month, we’re focusing on the women of LMI360, and how our company’s remote working policy is helping close the gender pay gap, promoting work-life balance and working toward a better, more equal future [more…]

LinkedIn Recommendations: Why You Need Them and Exactly How to Get One 

You already know that having a strong LinkedIn profile creates good first impressions, drives traffic to your profile and bolsters credibility for job searches or client pitches. Even small updates like adding a striking photo or staying active on your LinkedIn account can take your profile to the next level! The nearly unlimited supply of [more…]

LMI360: 10 Years of Excellence in the Built Environment

Ten years ago, LMI360 started as a radical idea: become a marketing provider that supports the commercial built environment. We knew this unique, interdisciplinary field was being under- and mis-represented across the board. So, LMI360 welcomed this issue with open arms, and has aimed to provide support in the digital real estate world ever since. [more…]

Time to Update Your Email List! Are Your Contacts Current?

For as much time as you spend creating quality content to send out to your email list, you should be dedicating some of that time on the quality of the actual email contact list itself, too. Unfortunately, your contact list naturally degrades about 25% every single year. That’s why it’s so important to continually update [more…]