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Lead Management Institute

Case Study

ESCFederal

We are happy to be partnered with ESCFederal since 2014. The idea behind ESCFederal is profound yet simple: deliver world-class building operations, facility maintenance, and janitorial services by providing clients with state-of-the-art equipment and expertly trained, highly motivated employees. The result – over 50 years of experience serving customers coast-to-coast.

Goal

Brand Awareness

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Keeping the brand top of mind!

LMI360 provides monthly support across a range of services.

Would you like to work with us?

In the beginning of the COVID-19 pandemic, we supported ESCFederal to shift their brand focus to supporting the places we work, shop and play during a dynamic and shifting environment. It was no longer business as usual, and time to reinvent service delivery.

  • Weekly Cadence
  • Blog Development and Distribution
  • Social Media Monthly Calendar
  • Dynamic Weekly Posting
  • Ongoing Intuitive Email Campaign
  • Monthly Metrics Review
  • Monthly Planning Session

Metrics from January – August 2021

  • Website Visits – 18,764
  • LinkedIn Impressions  – 30,196
  • LinkedIn Post Views  – 13,613
  • LinkedIn Video Views – 2,954
  • LinkedIn Reactions  – 836
  • Mailing List Increase – 45%
  • Emails Delivered- 14,886
  • Click Conversions – 848

Email Marketing

Campaigns for specific industry targets

Social Media

An effective tailored LinkedIn strategy

Video Production

A picture is worth a thousand words… So, for video?

Website

A SEO-focused website reflects the brands core values

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