Protect Your Digital Real Estate, How Hackers Exploit ‘The Seven Deadly Sins’

Cybercriminals are more than willing to exploit instincts which make users vulnerable The phenomenon of “social engineering” is behind the vast majority of successful hacking. This isn’t the hi-tech wizardry of Hollywood but is a good, old-fashioned confidence trick.   It’s been updated for the modern age, and although modern terms such as “phishing” and [more…]

Budget Season Stand Out

As we mentioned previously it’s that time of year when you need to be in front of your Facility and Property management prospects for next year’s budgeting process. Organizations with traditional, calendar year budgeting cycles typically launch the number crunching merriment from July to November. Maybe it’s time for a little of that good old [more…]

Budget Season is Upon Us

It’s that time of year when you need to be in front of your Facility and Property management prospects for next year’s budgeting process. Organizations with traditional, calendar year budgeting cycles typically launch the number crunching merriment from July to November. Like your business each company is looking for ways to grow next year’s revenue, [more…]

Are Companies Really Wasting 71% of Internet Leads?

Ken Krogue, Contributor to FORBES just posted an article based on this topic it’s definitely worth a read in our opinion. Some excellent excerpts are shared below. What would your CEO say if you proved 71% of the leads your company generates on the Internet are wasted? Who would be fired? Entire industries exist to [more…]

A You Tube Channel Can Help Your Business

  YouTube channels are like personal TV stations where you can broadcast to the world anything about your business that would interest them. It’s a great medium for product launches, demos, public relation communications, interviews, advertisements, tutorials and so much more. They also provide one place to store all your video files and provide backlinks [more…]

Social Media adds many Digital Properties to your Portfolio

There is quite a bit of talk these days with organization looking to get their house in order with regards to social media. We’re seeing non-profits, for profit SMB and large organizations all coming to grips with the understanding that a social media presence is essential in connecting to their customers, stakeholders, prospects and employees. [more…]

10 Google Projections for Mobile Websites in 2012

Every day more and more smartphones get activated and more websites are producing content that are optimized for smartphones. According to Google estimates: More than 1 billion people will use mobile devices as their primary internet access point. There will be 10 days where >50% of trending search terms will be on mobile Mobile’s role [more…]

When you look at buying a house or a commercial building, what are the things that come to mind?

Curb Appeal? Location? Appraised Value? Disclosure and the History of the Property Potential for Appreciation? If we think of websites in the same way as bricks and mortar real estate it can help illustrate what is important in the world of digital real estate. Think in terms of the prospective buyer during the annual budget [more…]

Domain Names are Valuable Real Estate

Your URL strategy makes a difference in your digital real estate success. What are your web addresses and why is it important? From a pure business perspective, it is essential that your company website is easy to find you in cyberspace. Some of the key strategies to consider are to ensuring your URL is the [more…]

Digital Real Estate – 21st Century Currency

Valuable real estate, like ocean view property or Scottsdale or PV commercial buildings, tends to increase in value over time. With Intelligent improvements they gain even greater value. The digital domain is much the same but companies often ignore or delay their acquisition and enhancement because the gain or loss is not as obvious at [more…]