It’s A Brand New Year

New Year’s resolutions mean that you are probably setting goals for a healthier, happier, more productive version of yourself. This is also a time to invest in a more positive image for your company brand. Just like committing to your gym schedule, easier said than done! But first, just what is your brand anyway? Beyond [more…]

What Does IoT Mean to You?

During World Workplace 2016 in San Diego, the International Facility Management Association (IFMA) Board of Directors created a dedicated Internet of Things (IoT) task force to ascertain the best way for FM professionals to utilize the vast potential of billions of interconnected physical objects (things), each gathering data to understand and interact with the built and [more…]

9 Ways To Improve Your Brand

It’s Q4, which always has us thinking about the ending of one year and the beginning of another. All of this change brings on new ideas for improving business, starting with branding. An article published in Forbes Magazine, by Eric T. Wagner, outlined 9 Ways To Immediately Improve Your Brand (it also quoted Michael Jackson, [more…]

What 5 things do property managers struggle with the most?

At LMI360 we help our clients sell their services to building owners and property managers so I found this BOMA Linked in discussion started by Bryan Rider to be  interesting. First because so many people seemed to enjoy the topic that 27 people took the time to write about the 5 top struggles. I’m not [more…]

What’s Your KVP?

When breaking down the basics of your go-to-market strategy, it takes a number of timely factors to reach your intended audience.  What are you really selling?  How is your product better/faster/stronger than the 100 other products available on the market, and why should I now, if ever, buy from you? More than a marketing strategy, [more…]

“If it ain’t broke, don’t fix it?”

While it’s true that human relationships will always be essential to a successful business, the way those relationships are originated, nurtured and maintained is changing. Today’s business leader needs to combine the science of process-driven operations with the art of collaborative relationships, using the most profitable and most expedient sales resources required to meet customers’ [more…]